University of South Florida
The University of South Florida is a leading public research university located in the heart of Tampa Bay, FL. Spread across 3 unique campuses, they serve over 50,000 students pursuing undergraduate, graduate, specialist, and professional degrees. The institution plays a central role in growing the knowledge economy in the region.
As a graphic designer supporting the Office of Admissions, I've had the opportunity to develop a wide range of marketing assets for every touchpoint in the recruitment process.
2023 Admissions Brochure
Every few recruitment cycles, the Admissions print materials are refreshed, starting with the domestic brochure. This 20-page piece provides prospective students with an overview of USF's academic offerings, student life, and admissions information. While working within the university's established branding, the goal for this year was to reimagine the content and introduce a new, more modern visual style.
Promotional Items
Select promotional items for prospective students
